Lacework Sko | FY24

Game on (Atlanta)

IGNITION LACES UP AND BEATS THE CLOCK IN THE ATL

Project Challenge

Cyber security company ranked as one of the top 500 U.S. startups charged Ignition with creating an engaging, fun and impactful playbook for their inaugural sales force Sales Kick Off.

The Challenge – the event was in less than 30 days; the company had never hosted a live meeting; and 500 attendees would be viewing the program virtually via live stream with an on-demand option available upon conclusion.

With an off-site Super Bowl party kicking off the event, the Game On theme and natural sports symbolisms of performance, focus, accountability and pride permeated the experience.

Project Solution

When you want their attention – Create a Scene. Ignition designed a three-screen set with a center LED widescreen to capture attention, facilitate engagement and deliver the message with impact. Embodying the flavor of the neon sign Game On logo, Ignition framed the bottom border of the two outboard screens with neon LED light rods.

A local drum line opened the General Session with energy and excitement with a five-minute high-energy performance showcasing their art of precision, percussion, spirit and sound.

Ignition Services (Partial List)

General Session
Design Creative
Services
3-D Design
Technical Design
Attendee Journey
Content
Development
Graphic Production
Media Production
Networking Events
Cue-to-Cue
Flow Sheets
On-Site Video Editing
Rehearsal Mgmt.
Super Bowl Party
Keynote Speakers
Entertainment
Remote Collaboration
Strategic Planning
Sponsorship Strategy

” WOW! What an Opening General Session!

ME – CMO

This week we brought our #ateam together for learning, networking and team building, and I’ve never been prouder to be a #lacer. The rocket just keeps going higher and faster!

Thank you to our production partner Ignition for making magic happen this week ~ KH – Head of Events “

Renderings

Main Stage Photo